Website Optimization

Keep Your Business Lucky Online

Your website and online presence is a direct reflection of your business. In honor of St. Patrick’s Day, we have outlined some tips to help your business stay lucky online! Consider this a guide to help you on your journey to the pot of gold for your website’s success. Logo and Consistent Branding A logo [...]

By |2019-04-10T19:46:33+00:00March 15th, 2019|Online Marketing, Website Optimization|0 Comments

Dear Santa

We’ve all written letters to the big guy at the North Pole. We grab our favorite writing utensil, the latest advertisement containing the best new toys, and a brand-new sheet of paper. After pouring out our hopes that we were nice enough to receive the gifts we wanted, we carefully fold our letters and entrust [...]

By |2018-12-21T18:28:25+00:00December 21st, 2018|Website Optimization|0 Comments

In Defense of the Oxford Comma

The Oxford comma is a controversial little punctuation mark. Some people don’t know what it is. Newspapers don’t use it. Writers and authors are of differing, and often emphatic, viewpoints. Even the SEO/Web Writers at Next! Ad Agency had a heated discussion as to whether it would be included in our in-house style guide. What [...]

By |2018-11-30T16:49:37+00:00November 30th, 2018|Website Optimization|0 Comments

Less is More When It Comes to Your Website Content

Have you ever heard the phrase, “Kill your darlings”? When you take the time and effort to write something, it can be challenging, maybe even painful, to press the “Delete” button. But when it comes to your website content, less is truly more. It’s tempting to fill your website with sentence upon sentence, paragraph upon [...]

By |2018-10-16T12:23:56+00:00October 16th, 2018|Website Optimization|0 Comments

Writer Edition: You Know You Need a New Website When…

The words on your website are ultimately what draw people to you. How? Through search engine optimization. Content plays a huge role in whether or not your site shows up at the top of the Search Engine Results Page (SERP) for certain search queries. That’s why it’s so important that your website has fresh, SEO-optimized, [...]

By |2018-09-05T18:26:08+00:00September 5th, 2018|Website Optimization|0 Comments

Designer Edition: “You know you need a new website when…”

Recently, some of our website staffers were discussing signs that a website should be updated or totally overhauled. As websites play an intricate role in digital marketing for any business, we thought we'd share some of the discussion with you! Patrick King: “If your site looks like it's from Geocities, circa 1998, or if your site [...]

By |2018-05-14T13:09:45+00:00May 11th, 2018|Online Marketing, Website Optimization|0 Comments

Why We are Thankful for SEO & Google (And Why You Should Be, Too!)

It’s that warm-and-fuzzy time of year when we start reflecting upon what we are thankful for. Here at NEXT! Ad Agency, we are feeling especially grateful for SEO and Google. And if you own a business, you should be thankful for them, too. Here’s why… So what is SEO Anyway? SEO stands for "search engine [...]

By |2017-11-20T21:51:07+00:00November 20th, 2017|Online Marketing, Website Optimization|0 Comments

Should Your Business Have a Blog?

This blog post could just be one word: Yes. But, you probably need more convincing than that. Why should you take time out of your day to start a blog? Business owners are extremely busy managing all facets of their company. No one wants to add yet another task to their plate. However, if you [...]

How the Ghostbusters would market their start-up in 2017

Nothing is as exciting (or terrifying) as starting a brand new business venture. You have a great service that you are excited to provide to your future customers, and you are looking forward to working hard and making money. However, you happen to lack a reputation, customer base, and brand recognition, making it almost impossible [...]

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