How to Increase Your Web Traffic in 2021

Securing the #1 spot on Google in 2021 is the equivalent of what advertising on the main street billboard was 20 years ago. In other words, a high search engine ranking is the ultimate stage for your business ‒ and every successful small business needs a strong online presence nowadays. But if your website’s performance [...]

What Cookieless Marketing Could Mean for Your Business

The Internet is officially putting a lid on the cookie jar. Earlier this year, Google announced that Chrome would no longer support third-party cookies, following in the path of Safari, Firefox, and other major web browsers that have abandoned third-party data collection in recent years. The paradigm shift towards privacy-first data collection marks a new [...]

Digital Marketing Miracles: Why It’s Time to Create a Business Logo

Did you know the average human's attention span is shorter than a goldfish's? Whether consumers click on your website, hear about you on a word-of-mouth basis, or walk by your storefront, you have one short-lived chance to grab their attention. So, how do you reckon with the short human attention span and still get people [...]

By |2021-03-17T14:10:22+00:00March 17th, 2021|Graphic Design, Logos, Website Optimization|0 Comments

Digital Marketing Miracles: How to Generate More Sales Leads

Generating new sales leads was a business challenge that existed long before COVID-19. But when lockdowns and shelter-in-place orders went into effect last year, the day-to-day of every small business drastically changed overnight. One year later, as the world begins to open again, non-essential businesses have slowly gained momentum; however, many companies are struggling to [...]

Google Ads: A Beginner’s Guide

Did Super Bowl LV’s ads inspire you to rethink your company’s advertising strategy? Most of us may not be able to pull out the stops like big-name brands and get characters like Wayne, Garth, and Cardi B to make a cameo in our commercials. (Great job, btw, UberEats!) But fortunately for most small to medium-sized [...]

How Video Content Can Help You Stay Connected

In the wake of the COVID-19 pandemic, new, unprecedented challenges have emerged for small businesses and communities across the United States. With social distancing measures in place and limitations on face-to-face interactions, technology and digital strategies have bridged gaps within communities and between businesses and their audiences. Since the virus outbreak, more than 80% of [...]

How to Write & Optimize Your Legal Blog

As a lawyer, you want clients to feel like they can turn to you for advice, guidance, and support. While your website showcases your practice areas, it doesn’t always provide the space you need to flesh out what you’re capable of in the courtroom. A legal blog provides the platform you need to get down [...]

The Future of Digital Marketing: Artificial Intelligence

When you think of artificial intelligence, what comes to your mind? Do you imagine a future where robots do our jobs and handle our everyday tasks? Or, do you think of self-driving cars, smart assistant speakers, search engine algorithms, and all the ways AI is already present in our lives today? There are a lot [...]

How to Write & Optimize Your Dental Blog

As a dentist, you perform an extensive amount of cavity fillings, examinations, and procedures in any given week, all while juggling patients and the daily operations of your practice.  Given how busy the life of a dentist can be, it's rare to find time to manage your website and social media pages — let alone [...]

The Future of Digital Marketing: Voice Search

Welcome to the year 2020! It's officially the end of a defining era where we saw the rise of Instagram, YouTube, smartphone apps, and a whole slew of other marketing trends. But there was also the rise of another giant that will continue to shape and transform digital marketing in the new decade. Voice search [...]

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