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Creating a Marketing Strategy for 2022

There are many misconceptions about the meaning of “strategy”. You may find people using the word “strategically” to describe critical decision making, or using a specific “tactic” to achieve a favorable outcome. Believe it or not, it’s much simpler than that. Every business needs a strategy - even donut shops! No matter your industry, we'll [...]

Digital Marketing Tips for Q4 Success

Pumpkin spice season and the NFL kickoff are right around the corner ‒ and although it’s not quite time to bust out your hoodies and snow tires, the beginning of the end of 2021 is here. Q4 starts on October 1 and will take us all the way to December 31. How can your small [...]

Google Partners with GoDaddy: What It Means for E-Commerce

Are you interested in starting an e-commerce website for your small business? How can you get your brand in front of more prospective customers online? Google and GoDaddy have recently teamed up to help merchants and small businesses reach a wider online audience… and the partnership can mean new and faster growth for e-commerce brands [...]

What Cookieless Marketing Could Mean for Your Business

The Internet is officially putting a lid on the cookie jar. Earlier this year, Google announced that Chrome would no longer support third-party cookies, following in the path of Safari, Firefox, and other major web browsers that have abandoned third-party data collection in recent years. The paradigm shift towards privacy-first data collection marks a new [...]

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