WHAT WE DO
NEXT! Digital Ad Agency, a division of CGI Digital, Inc., is a locally-focused, digital marketing agency serving small and mid-size businesses across the United States and Canada.
By choosing NEXT!, you’re getting more than an advertising agency; you’re getting a relationship-builder. We provide our clients with the high quality, attentive customer service they expect from a smaller, locally based firm, with the expertise and knowledge of a big-box marketing company. Our team believes that trust, loyalty, and listening are the building blocks of every quality relationship. We are committed to establishing a strong, long-lasting relationship with your business, so you can make the most of the ones you build with your customers.
We provide a full suite of digital marketing services including web design, Adwords campaigns, custom logo design, social media management and more.
While our roots are firmly planted in Rochester, NY, our company has a national reach. Our team is proud to work with clients in every industry, to improve their website ranking, maintain a strong reputation online and increase their revenue.
TOM DORAN
President / Chief Client Officer
Tom Doran
PRESIDENT / CHIEF CLIENT OFFICER
Phone: 585.427.0020 Ext. 553
Email: tdoran@cgicompany.com
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Tom is native of Rochester, NY and a graduate of New Mexico State University with a degree in both Marketing and Advertising. With a passion for marketing, and specifically digital marketing, he is always working to evolve our products, processes, and systems to ensure NEXT clients receive a return on their investment. Tom is proud to lead a team of very talented people who share his passion for digital marketing and have a genuine concern for their clients.
Outside of work, he is a husband and father of two boys. In his free time, Tom enjoys the outdoors and loves golfing. He watches and participates in sports, and is a die-hard fan of the Buffalo Bills and New York Yankees. He is also a travel enthusiast, having visited thirty-nine states to date, and has plans to eventually venture to all fifty.
TONY TERRADAS
Vice President
Tony Terradas
Vice President
Phone: 585.427.0020 Ext. 451
Email: aterradas@cgicompany.com
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Tony graduated from the University of Rochester with a BA in Economics and a concentration in Marketing. He has been with CGI for over three years and draws from his experience in sales, fundraising and marketing to act as a strong resource for his clients. Tony has lived all over the country – in Fort Lauderdale, San Diego and abroad (Guadalajara MX) – but he and his family have called Rochester, NY, home for the past 16 years.
Tony is a volleyball fanatic and loves playing beach and indoor volleyball year-round. He is proud to have also coached men’s volleyball for four years at his high school alma mater, McQuaid Jesuit, which has one of the top men’s volleyball programs in New York State.
CAITLIN MOON
Vice President
Caitlin Moon
Vice President
Phone: 585.427.0020 Ext. 617
Email: caitlinb@cgicompany.com
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Caitlin graduated from St. Lawrence University with a degree in Communications and Theater. Shortly after, she moved to Chicago where she accepted a position with CGI. Coincidentally, she is originally from Upstate New York. Caitlin grew up in Canton, NY, where she helped maintain both of her father’s businesses. Her experiences there give her a true understanding of what it’s like to run a business, and the perspective needed to understand how important NEXT! Services are for the livelihood of a business in the digital age. She strives to create relationships with clients built on the same values her father instilled in her: loyalty, trust and, results. With this philosophy, she develops long-lasting partnerships while exceeding goals and expectations for each of her clients.
Caitlin has been with the company since 2010. Prior to joining the NEXT! Team, she worked as a Sales Associate and Sales Executive for CGI’s eLocalLink and Community Video divisions. Her work across three divisions of the company has contributed to her large-scale knowledge of the many products CGI has to offer, making her a valuable resource to her clients and team members.
Outside of the office, Caitlin enjoys spending time with her fiancé and her dog, Bella. She and her fiancé are extremely involved in intramural sports such as lacrosse, softball, soccer, and kickball. She has a passion for traveling, sports, family, animals, and wine.
MEET OUR PASSIONATE TEAM
By choosing NEXT!, you’re getting more than an advertising agency; you’re building a relationship.
Directors
Ryan Corcoran
Director of Account Executives
Phone: 585.427.0020 Ext. 534
Email: ryanc@cgicompany.com
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A graduate of St. John Fisher College, Ryan earned his Bachelor’s degree in Sports Management & Marketing, before becoming the Marketing Manager for Mt. Creek Ski Resort in Vernon, New Jersey. Tired of the cold weather on the slopes, Ryan came back to Rochester so he could enjoy the cold weather in Western New York. Having been with our company since 2007, Ryan is now using his background in Management and Marketing to benefit all of his clients as an Account Manager in NEXT!.
When he’s not working with his clients, Ryan can be found outside golfing or snowboarding. Like so many of our team members, he’s also a big fan of the Buffalo Bills and the New York Yankees (and even named his Bulldog, Munson, after the famous Yankees’ catcher!).
Zeke Siembor
Sales Director
Phone: 585.427.0020 Ext. 548
Email: zekes@cgicompany.com
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Leaving his career as a licensed Financial Advisor, Zeke joined the CGI team in 2010 and hit the ground running. Starting as an associate and making a big enough splash to become the 7th person to join CGI’s Next! Ad Agency, his performance continues to make waves. Zeke ranked as the company’s top performer 4 out of 5 years, coming in 2nd place to his wife one of the years! Helping clients accomplish their goals is the satisfaction he craves. When he’s not topping the leaderboard in the office, he’s very active outdoors and plays in a wooden bat National Adult Baseball Association League. He enjoys spending time with his wife and sons and gets as much traveling in as possible. Some of Zeke’s favorite locales include Mexico, Africa, and the Badlands in South Dakota.
Stacey Siembor
Sales Director
Phone: 585.427.0020 Ext. 538
Email: staceys@cgicompany.com
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After graduating from Mercyhurst University Stacey joined CGI Communications in 2006 as a Sales Associate. She became a sales associate manager in a brand new division before working her way up to Sales Executive where she’s enjoyed the work for more than a decade. Stacey pioneered NEXT! Ad Agency as a top performer year after year. She enjoys working with businesses to find the best solutions for building relationships with their clients and achieving their goals. She also takes pride in training other Salespeople and highlighting the value they can also provide their clients. When she’s not at work she loves spending time with her husband and 2 sons, Camden and Easton. The entire Siembor crew absolutely loves the outdoors so don’t be surprised if you find them hiking, four-wheeling, or digging in the garden.
Chase Beatty
Director of Digital Marketing Specialists
Phone: 585.427.0020 Ext. 427
Email: chaseb@cgicompany.com
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Bio Coming Soon!
Eric Koppmann
Director of Account Executives
Phone: 585-978-3581
Email: ekoppmann@cgicompany.com
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Eric works out of our Chicago office and has been living in the area for over 20 years. He went to school in Wisconsin at St. Norbert College where he played collegiate tennis and majored in Marketing. Eric has always had a passion for management and the idea of playing a part in a client’s everyday success. He finds that building those solid relationships it not only helps him grow in the business world, but in his personal life as well.
Eric is an Eagle Scout which really taught him the basics of leadership, responsibility, and organization. Without any of those, things begin to fall apart.
Eric started at CGI in 2011 as an ELL Sales Associate and finished in the top 3 by the end of 2013 – eventually making his way to Sales Associate Manager. He’s also a big-time sports fan and can be found cheering on the Chicago Bulls/Bears/Cubs/Blackhawks. In his spare time he’s an avid tennis player and loves being outside and just enjoying time with friends.
ACCOUNT EXECUTIVES
Ryan Hickman
SENIOR ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 574
Email: ryanh@cgicompany.com
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Ryan earned a degree in International Business and Economics from SUNY Brockport. When he finished school he worked for a local retailer selling mattresses. After growing tired of the retail world. Ryan joined CGI in the Community Video Division. Ryan worked his way up to an Account Executive, and after spending a good amount of time on the road he was lured to NEXT! by the opportunity to build long lasting business relationships. Ryan hopes to use his experience working with small businesses to help sympathize with the challenges his clients face regularly, and to help them navigate this digital world.
When not at work, Ryan is an avid sports fan, following the Pittsburgh Sports teams with a passion along with his New York Knicks. He also enjoys spending time with his family and friends, as well as getting outdoors to golf (poorly) and fish.
Ashlee Tumminelli
SENIOR ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 583
Email: atumminelli@cgicompany.com
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Ashlee graduated from the University at Buffalo with a Bachelor’s degree in Communication. Starting in NEXT! as an Account Associate, her hard work and positive attitude didn’t go unnoticed, and she was soon promoted to serve as an Account Manager. Ashlee has combined her expertise and knowledge to help market each of her client’s brands. She looks forward to the professional relationships she develops with clients, and enjoys making sure their every need is met along the way.
When not working hard at the office, Ashlee enjoys crafting, reading a good book, and spending lots of quality time with friends, family, and her puppy, Joey. You can also find her binge-watching TV shows on Netflix. She’s really good at that.
John Deiure
SENIOR ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 361
Email: jdeiure@cgicompany.com
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Earning a Bachelor’s degree through the Media Studies program at the University at Buffalo in New York, John focused his studies on Film and Video production, with a minor in Architecture. Starting his career with the company back in 2007, John spent his first 4 years traveling extensively, producing videos for communities large and small across the US for CGI’s eLocalLink Department. Having 12 years of previous work experience with Wegmans, a Rochester based food market, John possess both the technical skills, and the ambition to deliver the high level of customer service that all his NEXT! clients deserve.
When he is not making businesses look great online, John can be found riding a chairlift at the local ski resort, on a boat in the summertime, or competing in a triathlon!
James Schwark
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 613
Email: jschwark@cgicompany.com
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James graduated from the University of Iowa with a degree in Communications and Business Administration. When he wasn’t cheering on the Hawkeyes, James could often be found on the streets of Iowa City doing some grassroots marketing as a representative for a local education services company. In 2011, James started with CGI’s eLocalLink division before joining the NEXT! team. As an Account Manager, he works hard to maintain his client’s stellar online reputations, while implementing and executing marketing strategies to help their businesses grow.
Outside of the office, James is a diehard sports fan and roots for all things Chicago. When he’s not out on the softball field reliving the dream, he can be found trying new and exciting food! James looks forward to the day when he can celebrate a Cubs’ World Series Championship outside the streets of Wrigley Field.
Zack Luke
SENIOR ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 507
Email: zluke@cgicompany.com
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Starting with CGI in late 2012, Zachary Luke graduated from the College at Brockport and joined CGI via a friend in the Sales Department. Learning the ropes as an associate until May, 2013, Zachary stepped up to the role of Executive and continues to excel thanks to his conversational nature and outgoing, positive attitude. Hailing from a small, one-stoplight town near the Vermont border called Cambridge, New York, Zachary understands CGI’s mission of building up small communities across the nation. When he’s not at work, you’ll probably find Zachary spending time with his dog, playing softball, basketball, or going out to enjoy a good time with his peers.
Kaeley McAdam
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 431
Email: kmcadam@cgicompany.com
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Kaeley is a graduate of St. John Fisher College, where she majored in Communications / Journalism and minored in Psychology. Coming from a long line of family owned businesses, she was immediately drawn to NEXT! because of its focus on ‘Main Street Businesses. As an Account Manager, Kaeley hopes to build long lasting relationships with her clients and help make a true difference in achieving their goals.
Outside of the office, Kaeley is obsessed with her dog (Tucker), cooking, the NY Giants, and traveling. The next stop on her dream vacation list is Europe!
Nicole Lonergan
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 612
Email: nhastings@cgicompany.com
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Nikki graduated from the University of Iowa with a BA’s in Interdepartmental Business Studies, and in Psychology, as well as minors in Entrepreneurial Management and Human Relations. Nikki started at CGI Communications as a Sales Associate within the eLocalLink division in January, 2011. She worked her way up to an Account Executive, and after spending 3 years on the road, she transitioned into the role of Account Manager role within our NEXT! division. Using her experience in sales, Nikki strives to make sure each of her clients get the best return on investment for their advertising dollars by ensuring their online reputations shine. Originally from Waterloo, Iowa, Nikki values loyalty and trust, something her mid-western roots have taught her. These values are particularly important to her when it comes to helping small businesses grow.
Away from NEXT!, Nikki loves loves spending time with her husband, friends, family, and especially her pup, Hogan! She loves cheering for the Iowa Hawkeyes and Chicago Blackhawks. Her passions include running, terrible reality TV, and wine.
Nikki Klier
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 608
Email: nklier@cgicompany.com
Earning her graduate degree from Western Illinois University in Communications, Marketing, and Family and Consumer Science, Nikki Klier has her fair share of experience meeting new people. Running collegiate Track and Field and teaching Public Speaking courses at Western Illinois University before landing herself a spot at CGI, Nikki is no stranger to hard work. Her skill set was quickly rewarded, landing her in the position of Sales Executive immediately, beginning in the Community Video Network and eLocallink divisions then transitioning into the Next! Ad Agency division. Nikki values building strong relationships with her clients and not only grow her clients’ businesses and increase their visibility online but also educating her clients on the understanding the digital world.
Outside of work, Nikki enjoys living in Chicago exploring everything the city has to offer. She enjoys running along the lake, trying new restaurants and wineries, and attending Chicago sporting events such as the Cubs, Blackhawks, and Bears. Most importantly, she loves spending time with her family, friends and her dog, Toby Nugget!!
Jennifer Herrman
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 248
Email: jherrman@cgicompany.com
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Jennifer graduated Magna Cum Laude from the State University of New York at Fredonia. She received her Bachelor’s degree in Business Administration with a concentration in Marketing and minors in Computer Information Systems and Leadership Studies. Following graduation, Jenn returned home to find employment in her hometown of Rochester, NY. She is dedicated to helping each and every one of her clients and is committed to exceeding all of their expectations.
Outside of working hard for her clients, Jenn can be found traveling anywhere near a beach. She is a very active individual who loves spending time with her family and friends. Like many residents of Western New York, Jenn is a diehard Buffalo Bills fan and hopes to see them win a Super Bowl in her lifetime.
Matt Dakin
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 416
Email: mdakin@cgicompany.
Matt graduated from Roberts Wesleyan College with a Bachelor’s degree in Marketing and a concentration in Graphic Design. After completing his co-op as a Digital Marketer at Xerox, Matt was thrilled to join our team in his hometown of Rochester, NY. Knowing that he would be helping small businesses grow on “Main Street America”, Matt made an immediate impact thanks to his knowledge of new-age marketing and his commitment to client satisfaction. He focuses much of his positive energy into delivering the best strategies and products available to better both our clients’ businesses as well as our own team.
Outside of work, Matt is a die-hard Buffalo Bills fan, loves spending quality time with family, friends and his Shepherd/Lab mix, Tucker, at his cottage on Canandaigua Lake, and travels any chance he gets – ask him about his recent trip to Italy!
Ashley Ferenczy
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 386
Email: aferenczy@cgicompany.com
Ashley is a native of Buffalo, NY and attended college at St. Lawrence University. She joined the NEXT! team as an Account Associate and her competitive attitude, strong work ethic and growth mindset allowed her to advance into the Account Manager role. She is passionate about helping others and realizes that each client has different needs. She looks forward to developing long- lasting relationships with her clients to map out the digital strategies that will produce the best results for their unique businesses.
Outside of work, Ashley enjoys being active. From running, to spinning, to yoga, she will try just about any new fitness class out there. Being the oldest of five kids in her family, she also values spending quality time with her family while cheering on the Buffalo Bills, of course!
Matt Fedrizzi
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 584
Email: mfedrizzi@cgicompany.com
Matt earned his Marketing & Business Administration Bachelors along with a Masters in Integrated Marketing Communications from Nazareth College before joining the ranks of CGI’s NEXT! Ad Agency as an Account Associate in 2015. Growing up amid his own family’s business, Matt enjoys the ability to positively impact his clients, and bring success to the business of others. More recently stepping up to the role of Account Manager, Matt’s passion for his clients and building meaningful relationships has never been stronger. When he’s not in the office, you can find Matt fly fishing, hiking, or enjoying some live music with his family and friends.
Megan Outwater
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 314
Email: moutwater@cgicompany.
Born in Germany to a military family, Megan started her career at CGI the week after graduating from St. John Fisher College. Her Marketing degree conditioned her for handling all kinds of clients in CGI’s Next Ad Agency. Megan became an account executive and truly enjoys the people she meets and the co-workers she’s bonded with. When she isn’t catering to clients, she’ll be found playing with her pup, Oliver, making vine references, and sharing stories with friends at happy hour.
Matt Dalton
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 308
Email: mattd@cgicompany.
Matt has worked with CGI Communications for over 10 years now. When NEXT! Ad Agency came to fruition, he eagerly jumped at the opportunity to serve his clients and help to build out our team from the ground up.
Matt hails from West Carthage, NY, a small town in northern New York where the values of personal character, fruitful relationships, and follow through on personal promises are key. This provided Matt with a strong sense of empathy and conviction for success for the small business clients he’s so very proud to work with.
Matt graduated from Nazareth College, majoring in Communications and Rhetoric.
Outside of work, Matt enjoys spending quality time with his wife, Annie, and their Goldendoodle, Bodhi. Spontaneous road trips and camping adventures to the Adirondacks are the highlight for this dynamic trio!
Matt is also an avid and accomplished golfer who enjoys tournament golf, golf technology, and golfsmithing, and also appreciates just getting out to hit the links with friends.
Gabby Kiser
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 396
Email: gkiser@cgicompany.
Hailing from Richmond, Virginia, Gabrielle “Gabby” Kiser majored in marketing at VCU, balancing competitive NCAA cheerleading with her degree. One of the original employees in CGI’s Richmond expansion office, Gabby started as a sales associate before transitioning into the account team. After proving herself at the associate level, Gabby has transitioned to being an Account Manager and is ready to serve her clients with a smile. If she’s not putting her all in at the office, you can find her in the gym or running outside!
Shawn Martin
ACCOUNT EXECUTIVE
Phone: 585.427.0020 Ext. 379
Email: smartin@cgicompany.
Shawn graduated from St. John Fisher College where he earned his Bachelor’s degree in Marketing. He joined CGI’s NEXT! Ad Agency initially as an Account Associate in 2018. Shawn enjoys building client relationships as well as helping small businesses grow within their respective communities. Shawn is an ambitious human by nature and his willingness to go to bat for his clients and his team members won’t go unnoticed.
When Shawn isn’t working you can find him either playing pickup basketball, at a Buffalo Bills game or spending time with his family and friends. If you ever want to talk sports, look no further than Shawn!