Creating a Marketing Strategy for 2022
There are many misconceptions about the meaning of “strategy”. You may find people using the word “strategically” to describe critical decision making, or using a specific “tactic” to achieve a favorable outcome. Believe it or [...]
Digital Marketing Tips for Q4 Success
Pumpkin spice season and the NFL kickoff are right around the corner ‒ and although it’s not quite time to bust out your hoodies and snow tires, the beginning of the end of 2021 is [...]
Google Partners with GoDaddy: What It Means for E-Commerce
Are you interested in starting an e-commerce website for your small business? How can you get your brand in front of more prospective customers online? Google and GoDaddy have recently teamed up to help merchants [...]
How to Increase Your Web Traffic in 2021
Securing the #1 spot on Google in 2021 is the equivalent of what advertising on the main street billboard was 20 years ago. In other words, a high search engine ranking is the ultimate stage [...]
What Cookieless Marketing Could Mean for Your Business
The Internet is officially putting a lid on the cookie jar. Earlier this year, Google announced that Chrome would no longer support third-party cookies, following in the path of Safari, Firefox, and other major web [...]
The Power of Video & Reputation Management
In the age of the Internet, every business has an online reputation ‒ and how your customers converse about their experiences online can make or break people’s decisions to choose your products or services. The [...]