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Small business

How Can Facebook Local Insights Benefit Your Business?

When it comes to managing your business, understanding how the locals are behaving is vital. From the traffic patterns around your facility, to the demographics of those in the area, awareness can be very profitable for your business. But how can you find this type of information? One tool that has become very useful for [...]

By | 2017-03-06T21:05:43+00:00 October 26th, 2016|Social Media, Uncategorized|0 Comments

How to create a successful Facebook Ad campaign

If you regularly post content to your business' Facebook page, you've probably noticed a reduction in overall reach. This, unfortunately, is a result of Facebook's pay-to-play transition that emphasizes paid advertising. Facebook continues to downplay the idea that declined organic reach is a strategy to motivate businesses to advertise, claiming it to be a natural [...]

By | 2017-03-06T21:05:54+00:00 July 15th, 2016|Social Media, Uncategorized|0 Comments

Video, advertising, and mobile will highlight Facebook’s 2016

To say that Facebook is a constantly evolving, ahead-of-the-curve, trendsetting corporation is a total understatement. 2015 was a big year for the social media conglomerate, but 2016 looks to take the company and the platform to a whole new level. Predicting where Facebook will go in 2016 is entirely dependent on where it went in [...]

By | 2017-03-06T21:06:19+00:00 January 25th, 2016|Social Media, Uncategorized|0 Comments

The biggest online fears for small business owners

As Halloween approaches, many find themselves pondering the many things that scare them the most. Whether it be ghosts, zombies, or monsters, we all have horrors that are exposed around this time of year, and small business owners are no exception. Fear and anxiety run through the minds of business owners throughout the year, not [...]