A day in the life:
Social Media & AdWords Monthly Reports: Assemble monthly reports, compare and contrast previous report to current report
Keyword Maintenance: Familiarize yourself with the AdWords interface! You will record the click-through-rate, average position, search rank percentage, and search budget percentage. This gives you opportunity to track clients progress
Ad Creation: Express your creative capability through enticing copy or aesthetically pleasing image ads. Learn how to create text and image ads. You will have an understanding of the rules and regulations we go by as well as what is an appropriate call-to-action for an image ad
Content Creation and Distribution: Use your creative side to generate engagement for small businesses on social media
Reporting and Analytics: Using the various social media analytical tools, you will create progress reports for clients to inform them on how their profile(s) are performing and what the best course of action may be moving forward
Monitoring and Responding: You will be the eye in the sky for our clients and will look over their accounts for comments, messages, and reviews
Facebook Advertising: Using one of the most advanced and effective digital advertising platforms, you will help produce amazingly targeted ads for a variety of businesses
Contribute to the CGI Social Media Presence: In addition to serving clients, you will also have the opportunity to further the presence of CGI Communications and NEXT! Ad Agency on various social media platforms
Characteristics our dream candidates possess:
Ability to traverse through various social media platforms, including Facebook, Twitter, LinkedIn, and Pinterest
Familiarity with Facebook Ads Manager, and Facebook Business Manager
Ability to effectively budget time
Basic photo editing skills
Positive attitude and strong customer service skills
What’s in it for you?
Gaining experience relevant to your major and career
Going home at the end of the day knowing you’ve helped small businesses across the country come one step closer to achieving the online voice and image they deserve
Expanding your own professional knowledge and experience on a daily basis
Making a difference, right away
Expect the following:
Strong compensation packages
Free coffee (to get the creative juices flowing)
Exciting location
Professional setting that emphasizes the term “work hard, play hard”
Motivated, creative team members
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Employees may be assigned other actions or tasks reasonably related to or associated with these described duties.
Works well independently on assigned tasks, as well as in a team
Discretionary skills to assess and implement campaigns
KNOWLEDGE & SKILLS
Project Management skills –
handling multiple projects at one time
Time management and efficiency
Strong written and verbal communication skills
Preferred Education/Experience:
Enrolled in college for an Associates/Bachelor’s degree in Business, Marketing, Communications and/or related experience
High School Diploma
Travel Requirements:
None
Physical Requirements:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job
The Digital Media Intern may spend long hours sitting and using office equipment and computer
Supervisory Responsibility:
None
At CGI, we believe that happiness in the work place means providing an energetic environment where employees can achieve professional success while having fun. If you are interested in learning more about the Digital Media Intern position, or you’re ready to tell us why you’re the best candidate, drop us a line at: [email protected].